• Services
    • Motorcycle & Cars
    • Consumer Research
    • Business 2 Business
    • Shows & Motorsports events
    • Logistic Analysis
    • Online Research
    • Data Analysis
  • Conjoint analysis
  • Teams / Events
  • Blog
  • World Motor Racing Club App
  • 日本語
  • English
  • Services
    • Motorcycle & Cars
    • Consumer Research
    • Business 2 Business
    • Shows & Motorsports events
    • Logistic Analysis
    • Online Research
    • Data Analysis
  • Conjoint analysis
  • Teams / Events
  • Blog
  • World Motor Racing Club App
  • 日本語
  • English
Contact us
Decoding Generational Shifts in Vehicle Ownership: From Possession to Experience

Decoding Generational Shifts in Vehicle Ownership: From Possession to Experience

by Francis Rozange | Feb 27, 2025 | Automotive Market Research

The gleaming showroom, the new car smell, the pride of ownership—traditional markers of automotive acquisition that have defined consumer behavior for decades are undergoing a profound transformation. Across global markets, younger generations are reconceptualizing...

Recent Posts

  • The ROI Imperative: Why Market Researchers Must Prove Their Value in 2025
  • Synthetic Data in Automotive Research: Revolution or Risk?
  • The American Motorcycle Market Decline: What the 9.2% Drop Reveals About Consumer Sentiment
  • Tariffs and Trade Wars: The Hidden Cost of Motorcycle Ownership in 2025
  • The Affordability Crisis: Why Entry-Level Motorcycles Are Thriving While Premium Brands Collapse

adoption challenges consumer choice electric motorcycle racing environmental racing experiential tourism future mobility global production luxury technology marine industry analysis motorcycle industry motorcycle performance powersports industry premium market analysis regulatory compliance retail innovation safety education shared economy sustainable transport transportation innovation urban mobility