by Francis Rozange | Feb 9, 2026 | Motorcycle Market research
The American motorcycle market faces an unprecedented crisis in 2025, with new bike sales plummeting by more than nine percent during the first half of the year. Industry veterans point to familiar culprits: rising interest rates, stubborn inflation, deteriorating...
by Francis Rozange | Feb 8, 2026 | Motorcycle Market research
The numbers tell a story that should terrify Japanese motorcycle manufacturers. Europe’s last-mile delivery market reached thirty-eight billion dollars in 2024 and will more than double to eighty-five billion by 2033, expanding at over nine percent annually. The...
by Francis Rozange | Feb 8, 2026 | Motorcycle Market research
The motorcycle industry confronts a demographic time bomb that threatens to detonate regardless of market share battles, pricing strategies, or technological innovations. Across Europe’s mature markets, the median age of motorcycle owners has climbed...
by Francis Rozange | Feb 8, 2026 | Motorcycle Market research
The arc of an industry’s fortune rarely follows a straight line, but few trajectories illustrate this truth more dramatically than the story of manufacturers from one nation who conquered a continent’s motorcycle market in less than two decades, only to...
by Francis Rozange | Feb 8, 2026 | Motorcycle Market research
The European urban mobility landscape stands at an inflection point that Japanese motorcycle manufacturers cannot afford to ignore. While the continent’s two-wheeler market reached twenty-two billion dollars in 2024 and projects growth to over thirty billion by...
by Francis Rozange | Feb 8, 2026 | Motorcycle Market research
The European electric two-wheeler market stands at a critical inflection point where explosive growth projections collide with stubborn consumer resistance, creating strategic puzzles that Japanese manufacturers must solve to avoid repeating their automotive...
