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Beyond Performance: The New Parameters of Luxury in Automotive Design

Beyond Performance: The New Parameters of Luxury in Automotive Design

by Francis Rozange | Feb 27, 2025 | Automotive Market Research

The concept of luxury in the automotive world has undergone a profound metamorphosis in recent years. Where once the definition was singularly focused on mechanical prowess, superior craftsmanship, and exclusivity through pricing, today’s luxury vehicle market...

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