by Francis Rozange | Sep 11, 2024 | Automotive Market Research
Shifting Gears: How Millennials are Reshaping Automotive Design The automotive industry is undergoing a profound transformation, driven by the changing preferences and values of the Millennial generation. Born between 1981 and 1996, Millennials have come of age in a...
by Francis Rozange | Aug 6, 2024 | Motorcycle Market research
The motorcycle industry, like many others, is profoundly influenced by generational shifts in preferences, values, and lifestyles. Understanding these differences is crucial for manufacturers, marketers, and retailers in the motorcycle sector. CSM International, a...
